Exxon Mobil
AI-Powered Brand Compliance Validation App
| Client Exxon Mobil | Country Germany |
| Project scope and technology AI-powered Mobile App for Brand Compliance Validation | Industry Oil & Gas |
| Team Composition 1 Project Manager, 2 AI Developers, 1 Mobile App Developer, 1 Backend Developer, 1 Business Analyst, 1 QA | Work duration 3 Months |
Exxon Mobil’s Brand Compliance Validation App is designed to ensure that signboards across its global outlets comply with the company’s brand guidelines. The app can analyze images of signboards captured through the device camera or uploaded directly from the gallery.
Once the user selects an image, the app automatically analyzes it for fonts, colors, text placement, and overall layout. It compares the image against Exxon Mobil’s standard branding rules. Based on the analysis, the app provides real-time feedback on compliance results, which clearly highlights areas that meet or deviate from brand standards.
The goal of this application is to make it easy for the company’s branding team to perform accurate validations without relying on manual checks. By replacing traditional manual audits, the app saves time, reduces errors, and ensures consistent branding across all Exxon Mobil outlets worldwide.
Exxon Mobil needed a reliable, scalable, and automated solution to validate whether signboards that are placed across various locations adhered to the company’s brand guidelines.
Earlier, they were following the traditional manual approach, which led to inconsistencies in font, colors, and text alignment, a high cost of verification, and increased time for compliance validation.
The client sought to develop an AI-enabled mobile app that could instantly check signboards, eliminate manual errors, and ensure consistent global brand identity.
We conducted multiple brainstorming sessions with the client to thoroughly understand and assess their challenge. Based on the detailed requirement analysis, our AI engineers developed an AI-powered mobile application that made signboard validation fast, accurate, and fully automated.
Our developers integrated computer vision and AI algorithms to scan, extract, and compare the captured elements (fonts, colors, text placement) with Exxon Mobil’s predefined brand standards.
The solution was made highly user-friendly, allowing employees to capture images directly from the app or upload from their device gallery. The AI engine then provided instant feedback on compliance.
The Exxon Mobil AI-powered brand compliance validation app transformed the way branding was managed across the company’s global outlets. The result of our effort
The app became an essential tool for Exxon Mobil’s branding team, ensuring uniformity, accuracy, and compliance in all visual communication elements worldwide.
Working with Quytech was an excellent experience. Their expertise in AI and mobile app development helped us solve one of our biggest challenges—ensuring brand consistency across thousands of signboards globally. The AI app they developed reduced manual validation efforts, improved accuracy, and made compliance tracking seamless. Quytech is truly a trusted technology partner.
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